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Pinpoint Issues of Email Marketing

Email marketing services even offer social networking buttons such as Like and Tweet so your messages are even easier to share with others. In addition to this, you can also see how many email addresses bounced your emails and how many people unsubscribed from your emails. Through these reports, you can quickly identify which marketing tools are working for you and what you can do to improve your reach.

As the bond of customers and companies, the demands and needs on email marketing have been more and more outstanding. It is traditionally regarded as the bulk email sending, which is a big mistake! Based on the latest statistics released, more than 70% customers come from those who want to start an opt-in email marketing campaign. In this article, I want to take some time to present a brief analysis of email marketing.

Firstly, Current Condition of Email Marketing

In recent years, more and more email marketing tools have been development, especially the bulk email marketing software, which has flooded in the business field turbulently. The majority of these tools has been developed by small factory workshops, absence of an uniform standard and professional technique. The main pinpoints are the following tips:

A. Without the professional email marketing platform, the majority of emails are free emails. The sending method combines these free emails with STMP, which is time-wasting and poor efficacy. In fact, it can not be treated as speculative sending enough.

B. Can not support the function "sending emails based on the needs form customers. Few of email marketing software is developed by large enterprise with professional technical team and reliable effective technique service.

C. Poor feedback from emails, main represented by the few response. Without enough statistics about sending results, how about analyze, filter, and deal with the emails to potential customers?

D. Making use of Multi-IP send emails automatically, it is just a palliative treatment. As enterprise, the thousands of IP addresses indeed is in need. 

Secondly, the common nuts in doing email marketing campaign

As a paramount channel to communicate with businessmen and customers. How to boost the email marketing efficiency is a matter to of businessmen. In my viewpoints, i think this nut is not a stranger topic for you. The main frequent nuts are the following 3 tips:

A. Although the emails have been sent, many of the emails have been listed into trash can.

B. The system can not distinguish the concrete needs from customers based on the foregoing notes, consequently, only a few informations have been selected to send to all customers.

C. The poor-edit emails result in lower opening, reading and clicking ratios. 

D. The marketing team is supposed to laydown the whole suite email marketing programs by virtue of the latest information from the professions.

Thirdly, about iKode newsletter server

iKode newsletter server is an opt-in email marketing software, which has been developed by professional techniques and perfected by conclusion from the challenges in the process of email marketing campaign. 

The main advantages of iKode newsletter server: 

Payment Method

Once Payment, Lifelong use

Multi-email sending 

Support multi-email to send emails

Import Email Lists

Support to import emails lists effectively

Unsubscribe

People can unsubscribe the emails automatically

Sending Time Setting

The sending time can be set conveniently

The Open Ratios

How many emails have been opened, read, clicks and who do these can be tracked

Anti-spam

The anti-spam system can ensure high sending rates

Template-design

Design templates based on different needs from businessmen

API Interface

Offer the corresponding API interface based on demands from customers

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More details about the iKode newsletter server you can learned from the website:http://www.phpnewsletter.org. You can download a free email marketing software from free php newsletter script 
- https://www.affordablecebu.com/
 

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"Pinpoint Issues of Email Marketing" was written by Mary under the Business category. It has been read 1962 times and generated 1 comments. The article was created on and updated on 18 July 2012.
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