1. Call it "Financing" and not "Credit Card". It threatens customers if they heard credit cards. Customers don't want more credits. When you offer financing, it's better to call it "financing".
2. Offer the financing at the beginning, or in the middle, as well as in the end of the sales presentation. It will help your customer know that your financing is available and making it sure to he/she understands that financing is a tool to be used on a regular basis. You can say these words in the middle part of selling, "Hey, we offer financing, We offer zero (0) percent interest financing for 36 months fixed payments."
3. Make sure that your customers understand the processes of financing easily. You might say to your customers, "The financing application takes about 10 minutes. It's an easy process. No hassle."
4. If your customers say that they don't have time for applying financing, you can say to them, "Do you have two minutes? This is just a quick process". You will achieve more sales.
5. If a customer will object, "I don't know if I gonna be able to qualify for financing." You can say to him/her, "It's a great opportunity to try" or "It never hurts to try."
6. If a customer thinks that your financing is another credit card for him/her, tell him/her, "Think of this as a finance plan. You can be responsible with your payment. This could be one of the best decisions you ever made..."
If you have another best proven tips in offering financing to customers, you can post it in the comment below. Could you tell us also how financing changes your business?
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