The following topics will be discussed highlighting specific TIPS for greater learning appreciation and retention:
- Leadership/Spiritual Values in Public Service (May Puso ka ba Talaga sa Public Service?);
- Customer Relations (Ngiti Naman Dyan!);
- State of the Filipino Consumer (Sino sila, Anong Profile nila at Anong gusto nila?);
- Integrated Marketing Communications (Winning Strategies to win Their Hearts);
- Digital Marketing in Public Service Delivery (Hi-Tech Na! Hi-Touch Pa!);
- Brand Story (Anong Istorya mong Gustong Ipagmalaki?);
- Transformations and Innovations (Higit sa Lahat ang Iyong Pagkatao at Pakikipagkapwa Tao ang Mahalaga); and
- Social Marketing Your Ideas to Action (Building Minds, Touching Hearts: From Idea to Action sa Maraming Paraan.)
The target participants to this activity are leaders and experts in various fields of marketing from the PMA.
For more information, interested participants may contact any of the following:
- https://www.affordablecebu.com/Mr. Richard AñonuevoCoordinator, Philippine Marketing Association (PMA)Mobile Phone No.: 09 17-942-3302Email Address: richardanonuevo@yahoo.comThe PMA SecretariatSuite 1006 A, 10/F West Tower Philippine Stock Exchange CentreExchange Road, Ortigas Center, Pasig CityTelephone Nos.: (02)634-5722; (02 638-7700Fax Nos.: (02) 636-1451; (02) 634-4890Email Address: philmarketing@pldtdsl.netWebsite Address: www.philippinemarketing.net.ph